About

M-Rad is an international, award-winning studio

specializing in architecture, design, branding, and development, delivering innovative and integrated solutions that redefine the built environment.

"M-Rad is an award-winning architecture, design, branding, and development studio based in Los Angeles, with projects across North America and Europe. We create innovative, integrated solutions that redefine the built environment."

About M-Rad Studio

Studio

Our mission is to revolutionize the architecture industry by creating bespoke solutions to universal problems.

Our unique, multi-faceted business model incorporates our work in every step of the development process; from design and building to marketing and branding. By expanding our scope, we can create enhanced experiences, allowing communities and cities to thrive.

Services

1.

Site Analysis & Feasibility Studies

We help clients assess the potential of their property by evaluating important factors such as zoning laws, environmental impact, and market trends. This critical step ensures that you can move forward confidently, knowing the project is viable and primed for success. Whether you’re building from scratch or repurposing an existing space, our feasibility studies provide clarity before the design process even begins.

2.

Conceptual & Architectural Design

Our design process begins by understanding and translating your vision into preliminary sketches and models. This conceptual design phase focuses on creative solutions, site layout, and the overall look and feel of the project. As we move into full architectural design, we refine these ideas into detailed plans that integrate functionality, aesthetics, and sustainability, ensuring a project that is not only beautiful but highly efficient and tailored to your needs.

3.

Interior Design

The interiors of a space are just as important as the structure itself. Our interior design team works to create cohesive, inviting environments by selecting materials, finishes, and furnishings that complement the architecture. Whether you want a modern, minimalistic feel or something more luxurious and vibrant, we design spaces that reflect your style and purpose.

4.

Custom Furniture & Product Design

For clients seeking a truly unique environment, we offer custom furniture and product design services. Our team can create bespoke pieces that enhance the overall aesthetic of your space, ensuring every detail feels intentional and aligned with the project’s vision.

5.

Branding & Identity Design

For commercial or hospitality projects, we understand the importance of cohesive branding. Our services extend beyond architecture to include branding and graphic design, helping you create a seamless experience across physical spaces and digital platforms. This ensures your brand identity is reflected throughout, from the architecture to the customer experience.

6.

Technical Production & Documentation

Precision is key to turning design into reality. We create detailed construction documents, 3D models, and Building Information Modeling (BIM) to ensure that every part of the design is executed flawlessly on-site. These technical tools allow for clear communication between architects, contractors, and clients, minimizing errors and ensuring the project stays on track.

7.

Permitting & Regulatory Coordination

We handle the complex task of navigating local regulations and securing the necessary permits. Our knowledge of government processes allows us to move your project forward smoothly, avoiding delays and ensuring compliance with all legal requirements.

8.

Construction Management & Administration

Once construction begins, we provide hands-on oversight, acting as your advocate throughout the building process. We coordinate with contractors, manage the budget, and ensure that everything stays aligned with the original design. Our goal is to make sure your vision is realized to the highest standard, on time and within budget.

9.

Renovation & Adaptive Reuse

We specialize in breathing new life into existing buildings. Whether it’s a historic structure that needs to be preserved or a space being adapted for a new use, we approach renovations with a focus on maintaining integrity while updating for modern functionality. Our adaptive reuse services allow clients to transform spaces without losing their original character.

Why Choose M-Rad?

We offer end-to-end solutions for architecture, design, and branding, ensuring that every project is handled with creativity, precision, and care. From the first site analysis to the final touches, our goal is to provide an experience that goes beyond traditional architecture—building environments that reflect your vision and elevate the way people interact with spaces.

M-Rad

Additional Services at a Glance:

Furniture & Product Design

Create custom pieces that complete the design.

Branding & Identity

Strengthen your business’s presence with cohesive branding.

Building Lifecycle Consultation

Advice on everything from design to demolition and waste treatment.

Sustainability & Efficiency

 Integrate sustainable solutions that reduce costs and environmental impact.

Leadership Team

Matthew Rosenberg

Matthew Rosenberg

CEO, Founder & Principal

Roberto Ortiz de Landazuri

Associate & Studio Director

Nefer Fernandez, NCARB

Project Architect

Etienne Serveau

Etienne Serveau

Head of Design

Miguel Mckelvey

Miguel Mckelvey

Chris Dannen

Chris Dannen

Chris Miller

Chris Miller

Gabe Ornelas

Gabe Ornelas

Clients

blue bottle
beyonce
amazon
cbre
cim
blvd 745
creative carbon scotland
cushman wakefield
city gold coast
dnn capital
fast company
devil peak
flight boxing club
golf stream
fitler club
green st
ic
legacy boxing
loomia
la canada country club
meridian
oliver companie
mary joe
plant
ralph lauren
phase3
ring
spacex
rimy
top golf
ve equities
the agency
wework
yamashiro
virgin hotels
Matthew Rosenberg

Matthew Rosenberg

CEO, Founder & Principal

Saskatoon, Canada

Matthew Rosenberg’s most recent acclamations have landed him on Forbes ‘Small Giants’ list while INC. Magazine has named him one of the ‘Top 10 Designers Every Business Should Have On Their Radar.’ His mission is to resolve the inefficiencies of the design industry by expanding the scope of the architect. He continues to expand his services while still providing architecture, design, real estate development, branding, marketing, interior design, and product development all in support of healthier and higher level experiences.

Rosenberg has worked on theaters, museums, public arts developments, hotels, members clubs, multifamily buildings, creative offices, biotech labs, and luxury homes around the world – all ranging in size from 275 square feet up to 850,000 square feet. He has developed a variety of consumer products including prefabricated affordable mobile housing, antimicrobial mobile testing units for Covid-19, arthritis utensils, custom fragrances, a mobile tee-to-green golf experience, and zero-waste flatpack planters. In 2012 he started M-Rad Inc which was listed on Inc Magazines’ fastest-growing companies in both California and the United States in 2020.

Rosenberg grew up in Saskatoon, SK where he resided until he completed high school in 2000 from Aden Bowman Collegiate. He currently resides in Los Angeles, CA where he has worked on over 50 international projects since starting M-Rad.

He holds a Bachelor of Fine Arts in Studio Art (University of Saskatchewan), a Bachelor of Environmental Design in Architecture (Dalhousie University), and a Masters of Architecture (SCI-Arc) which he received alongside a Selected Thesis Award. He has also studied architecture at McGill University in Montreal and the Louvre in Paris.

Roberto Ortiz de Landazuri

Associate & Studio Director

Madrid, Spain

Originally from Spain, Roberto brings more than 15 years of international experience in architectural design, project leadership, and the delivery of complex projects. Working across the United States, Mexico, and Europe, he offers a global perspective informed by a deep understanding of local context, culture, and construction practices. He holds a Master of Architecture from the Polytechnic University of Madrid and is a Ph.D. candidate at the Tokyo Institute of Technology, now the Institute of Science Tokyo.

Having worked with both leading global practices and independent design studios, Roberto has contributed to projects ranging from large-scale urban developments and cultural institutions to hospitality and residential design. His work in renovation and historic preservation has received multiple awards and has been exhibited at The Museum of Modern Art in New York.

In 2022, Roberto established M-Rad’s Mexico City studio, expanding the firm’s international presence. He brings strategic vision, cultural sensitivity, and rigorous project oversight to every commission, guiding clients from initial concept through execution to create thoughtful, enduring architecture rooted in its context.

Nefer Fernandez, NCARB

Project Architect

Bogotá, Colombia

Nefer Fernandez is a California licensed architect, designer, and entrepreneur. Born and raised in Bogotá, Colombia, he moved to California in the early aughts and completed a Bachelor of Architecture at the University of Southern California. He now lives in Los Angeles.

Early in his career, Nefer worked with Johnston Marklee (Los Angeles), Formation Association (Los Angeles), Ezequiel Farca (Mexico City), and Michael Maltzan Architecture (Los Angeles). He went on to earn a Master of Science in Advanced Architectural Design from Columbia GSAPP in New York City.

He then worked for Adamson Associates, where Nefer gained experience in large-scale buildings and Type I and Type II construction methods, including a commercial high-rise in downtown Bellevue, WA, and Tishman Speyer developments in San Francisco and Silicon Valley.

Nefer’s entrepreneurial path, leading a few startup studios and shaping the work from concept through delivery, gave him a hands-on understanding of how to successfully run a practice. He now brings that perspective to M-Rad, driven to expand the firm’s reach and deliver extraordinary, high-impact projects.

Etienne Serveau

Etienne Serveau

Head of Design

Bourges, France

Etienne joins the office from France after completing his studies at the University of Illinois at Urbana Champaign in 2012 with several awards. He received his Master of Architecture in 2014 from l’Ecole Nationale Superieure d’Architecture de Versailles. Etienne started working for a Chinese firm in Shanghai on a multitude of residential, urban and landscape projects in China and participated in designing a part of the ever-evolving Sifang Art Museum in Nanjing. Etienne also worked as a Freelancer in France to develop an innovative and contemporary vision of Architecture in the province.

Miguel Mckelvey

Miguel Mckelvey

Wework | Co-founder

New York, USA

Miguel Mckelvey is Co-Founder and Chief Creative Officer of WeWork, a company recently valued at over $22 billion. He directs all architecture, design, and construction activities and continues to push the boundaries of the work-share business and design model. Miguel is a multi-disciplinary designer and entrepreneur with diverse experiences in architectural design, construction management, and web development.

Chris Dannen

Chris Dannen

Iterative Instinct | Co-founder

New York, USA

Chris Dannen is a business journalist who has written for Fast Company, Wired, MIT Tech Review, The Atlantic, and others. He was senior editor at Fast Company, where he led startup and technology innovation coverage. Chris is currently a managing partner at Iterative Instinct, an early-stage venture capital fund focused on technology. Dannen is raising over $150MM and has proven returns for his investors in excess of 400%.

Chris Miller

Chris Miller

Wolfgang Puck, Golfstream, Seabold | Master Sommelier

Los Angeles, USA

Chris Miller brings 23 years of experience in the luxury hospitality industry. His clientele extends from Michelin-Star restaurants, multi-unit on-premise corporate programs, casinos, wineries, to private clubs. He has been involved in new openings, facility design, full program builds, system implementations, and complete facility, operational, and financial overhauls.

Gabe Ornelas

Gabe Ornelas

Sbe Entertainment, Faena Group | Vp Finance Planning & Analysis

Los Angeles, USA

Gabe Ornelas helps businesses lay a foundation for growth. He brings a wealth of diversity management, consulting experience and relevant industry contacts. Gabriel directs hospitality, music, entertainment and agency clients on strategy, innovation, licensing, and brand collaborations. He is a managing partner at DC Media Ventures where he has produced films and events with various artists.